This Company Thrives By Giving Away 20 Percent of Its Revenue

From www.entrepreneur.com

Some may say “no good deed goes unpunished,” however that is far from what is occurring with MADD Coffee, a Brooklyn-based business. The returns on this newly established coffee company have been growing rapidly as news gets out about their movement and promise to give back 20 percent of their revenue to charities.

MADD Coffee launched with a mission of making a difference daily through their philanthropic efforts and promoting kindness. Call it good karma — or good marketing — but this company is definitely reaping the benefits of being a good-doer.

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