MONTEBELLO, CA. Wilbur Curtis Company has announced the appointment of Marc Heffner as their new Senior Director of Marketing. Marc brings over 25 years of B2B experience gained by helping many Fortune 500 companies—notably Ingersoll-Rand, Fortune Brands and Black & Decker—launch new products, boost sales and increase market share.
Before joining Curtis, Marc was a principal consultant of marketing strategy for Ascension, where he drove sales enablement, lead generation, product positioning customer pricing and strategy, as well as new product development and launch initiatives. He is also a former business owner himself.
In his new role, Marc will lead the Curtis marketing team as they unveil new products and services aimed at the commercial foodservice, c-store and roaster segments. “Marc’s experience, energy and enthusiasm make him the ideal choice to help us realize our marketing goals in the coming years,” says CEO and President Kevin Curtis.
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