YGYI’s CLR Roasters Lands Private Label Contract

YGYI, Inc. (YGYI), a leading omni-direct lifestyle company, and a large West Coast grocery chain with over $4.5B in annual sales signed a private label contract with CLR Roasters to produce, bulk coffee, single serve cups, whole bean, and ground coffee retail bags for their 230 traditional and price impact stores. CLR Roasters is also expected to be providing them with a full bulk program, meaning they will supply whole bean coffee and service in-store equipment for customers to select and grind their own coffee. The total contract is anticipated to result in  $3.6 M of revenue to CLR Roasters over the next two years.

“We’re thrilled to be partnering with this prestigious chain of stores,” said President of CLR Roasters Ernesto Aguila. “This new contract means we’ll be exposing our coffee to millions of coffee lovers and potential customers on the West Coast which represents another growth opportunity as we expand our business in California and Nevada.  The first shipments under this contract are anticipated to take place this month and should continue into 2020.”

Based in the heart of the Central Valley, the grocery chain sources a wide variety of local, national, and international products for neighborhoods throughout Northern/ Central California and Northern Nevada. The company employs over 14,000 team members and operates 230 traditional and price impact stores under different brands. In addition to its retail operation, the company owns and operates two distribution centers.

About YGYI, Inc.

YGYI, Inc. (NASDAQ:YGYI), is a leading omni-direct lifestyle company offering a hybrid of the direct selling business model, that also offers e-commerce and the power of social selling. Assembling a virtual Main Street of products and services under one corporate entity, YGYI offers products from the six top selling retail categories: health/nutrition, home/family, food/beverage (including coffee), spa/beauty, apparel/jewelry, as well as innovative services. The Company was formed in the course of the summer 2011 merger of Youngevity Essential Life Sciences with Javalution® Coffee Company (now part of the company’s food and beverage division). The resulting company became Youngevity International, Inc. in July 2013. For investor information, please visit YGYI.com. Be sure to like us on Facebook and follow us on Twitter.

 

SOURCE Youngevity International, Inc.

(PR Newswire)

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