For Roasters & Retailers

Rebranding Coffee: How and Why Some of the World’s Best-Known Retailers Make the Jump

Following the pandemic, the coffee market is now more competitive than ever. Branding and positioning their products properly have become more important to retailers in all industries and building rapport with customers is nowadays absolutely vital to those seeking to succeed. For years, various food and drink companies have been

Products

Form Meets Function with This Flavor Profiling Filter

With a never-ending cycle of coffee products launching without solving a new problem or improving on the old solution, I was shocked and impressed when I came upon LOCA, the reusable ceramic coffee filter. The beauty is in its simplicity and sustainability. It is, on the one hand, just a

Coffee Lovers

Reaching Coffee Shoppers: Right Place, Right Time

By Rebecca Brooks, Alter Agents We’ve seen shopper behavior evolve considerably over the past decade. Ecommerce has accelerated, and younger generations have taken more market share, leading to some unexpected changes in the retail landscape. We were in a state of change before the pandemic upended life, and consumers are

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Top News

Keurig agrees to settle coffee pod recyclability suit

Keurig Green Mountain has reached a tentative class-action settlement with a consumer who sued the company over its claims about the recyclable nature of its coffee pods. The lawsuit, which

For Roasters & Retailers

From Origin

Colombian coffee brand Juan Valdez opens in the Netherlands

Juan Valdez announces its entry into the Netherlands as a result of collaborative efforts with the Colombian Embassy in Amsterdam and the Federation of Colombian Coffee Growers. The Colombian brand