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Dunkin’ Shares Drop After Coffee Chain Focuses Attention On Espresso

From cnbc.com

Shares of Dunkin’ Brands dropped more than 6 percent Thursday after the company reported flat same-store sales growth for the fourth-quarter, saying it was focused on rolling out espresso drinks as part of a long-term strategy to attract more coffee drinkers.

Dunkin’ re-launched its espresso, which is used in drinks like cappuccinos and lattes, in more than 9,000 of its stores in November. The company told reporters at its media day that research shows that more than 50 percent of millennials opt for espresso when they order coffee drinks.

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