Businesses that become ingrained in local communities help promote goodwill and elevate their reputations. Examples of community involvement can include giving back through local charities and non-profit organizations, creating a scholarship or youth mentoring programs, and helping to provide disaster relief.
Generally speaking, there are five different ways to design and implement community involvement and engagement programs. An organization’s efforts can start out small and do not necessarily have to be grandiose. Depending on the resources and size of the business, starting small can help scale those resources more effectively while also gauging the community’s responsiveness and reception to the organization’s efforts.