Chinese Canadian Retail Coffee Venture Thrives Under Crowd Control


When Mike Li and his family arrived in Vancouver 11 years ago, he never imagined he would one day be knee-deep in the organic coffee business – and loving it – but that’s how it turned out for the Chinese-Canadian entrepreneur.

Li described his experience with the coffee industry as a “love affair” that culminated in the opening last April of Pacific Coffee Roasters’ first bricks-and-mortar café location in the Vancouver Public Library building downtown.

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