Walk through any large grocery store and the coffee aisle goes on forever. The same can be said as people walk down streets of major cities — coffee shops everywhere, from national chains to local, single-store retailers. Of all the coffees sold at all these places, one stood out in a new major national survey of brands.
Harris, the polling company, asked over 45,000 people about almost 2,000 brands that were sorted among 196 categories. Ninety-one companies were awarded Best Brand of the Year. The Harris Poll CEO, John Gerzema, said: “These are brands Americans especially love and expect great things from in the future.” Dunkin’ Donuts coffee won the coffee brand crown. Harris is also known for its survey of the companies with the best and worst reputations.