Coca-Cola has had a field day as of late releasing new diet fruit flavors, like strawberry guava and blueberry acai; and prior to that, the company launched its first new flavor in more than one decade, orange vanilla. Now, Coke is diving head first into globally releasing a coffee-infused beverage in more than 25 markets by the end of this year.
The drink, as one would guess, is Coke mixed with coffee. Although it doesn’t have quite as much caffeine as one cup of coffee, it does have more caffeine than one can of soda; so there’s that.
According to Coca-Cola CEO James Quincey, this move on Coke’s part is intended to be a 2 p.m. pick-me-up.