Top News

INTERVIEW-Falling Coffee Prices Mean Falling Forests – US Coffee Czar


NEW YORK, May 9 (Thomson Reuters Foundation) – Plunging coffee prices may be pressuring farmers to carve out land in rainforests for survival, the head of the U.S. coffee trade body said, urging more help for growers to cope.

Their behavior was even more concerning because felling forests would accelerate climate change and could amplify the volatility of an already fickle coffee market, said Bill Murray, president of the New York-based National Coffee Association.

“The initial reaction if prices fall is for a farmer to rip out more rainforest and plant more trees to make more coffee and make more money,” he said in an interview at this week’s Rainforest Alliance Sustainability Summit in New York.

Read More

To Top