For Roasters & Retailers

How A Spilled Cup Of Coffee Turned This Copywriter Into An Artist


Eight years ago, Stefan Kuhnigk was stuck in a meeting at the ad agency in Germany where he worked as a copywriter when he accidentally spilled his coffee on a blank piece of paper.

The logical thing to do would be to clean up the mess and toss it in a trash can. But Kuhnigk sat and stared at the stain — and an idea started to percolate.

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