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Coffee Technology Leader Tierra Nueva Appoints Gary D. Nusbaum…

Private investor, experienced board member, advisor and speaker Gary D. Nusbaum , a 25-year veteran of the private equity and asset management industry, has been appointed chairman of the advisory board for Miami-based Tierra Nueva Technologies LLC .

The Westport, CT resident has been a board member of more than 50 public and private companies, and will provide expert guidance and counsel to Tierra Nueva as the company grows revenues and market share.

Revolutionizing the way the world experiences coffee, Tierra Nueva is a global manufacturer of various formats of branded and private-labeled coffee thins, spreads, squares and other true coffee ingredient products using 100 percent of the coffee bean. Tierra Nueva is majority owned by Tampa-based private equity firm ProspEquity Partners , led by Managing Partner and CEO Christopher D. Ramonetti .

“Since acquiring a majority stake in Tierra Nueva in May, we have attracted and appointed some of the world’s most highly respected and experienced executives to senior management and board positions, and bringing a distinguished change agent like Gary aboard to develop our advisory board is nothing short of a capstone achievement,” said Ramonetti. “He will build a board of extraordinary visionary thinkers that will propel Tierra Nueva to amazing new levels of technological innovation and accelerated market penetration unseen before in the global coffee market.”

Nusbaum founded FLE Associates in 2011, which provides strategic and financial advice to companies across a diverse range of industries. FLE’s client engagements are generally multi-year and include advisory and consulting services, and membership on a board of directors or board of advisors. Nusbaum received a Bachelor’s Degree of Science in Economics, summa cum laude, and an MBA in finance from The Wharton School of the University of Pennsylvania.

From 1989-2002, Nusbaum was at the private equity firm Warburg Pincus, where he was a Partner and Managing Director. At Warburg Pincus, Nusbaum had responsibilities for companies in the media, telecommunications, retail, healthcare, environmental and logistics sectors. He worked in the firm’s New York and Hong Kong offices, and ran Warburg Pincus’ Latin America business. From 2003-2005, Nusbaum was a Managing Director at the global asset management firm Aetos Capital, where he was Chief Financial Officer, head of the firm’s private equity business, and a member of the investment committee for the firm’s Japan-focused real estate fund, Aetos Capital Asia. From 2006-2010, Nusbaum was a Managing Director at the private equity firm Palladium Equity. Nusbaum was a member of the firm’s investment committee and had responsibility for investments in the media, consumer, and software sectors, as well as Palladium’s Latin America practice.


Under the leadership of Managing Partner and CEO Christopher D. Ramonetti, ProspEquity Partners acquired a majority stake in Tierra Nueva Technologies in May 2018. Tierra Nueva has successfully expanded into whole bean coffee processing and manufacturing, resulting in a variety of exciting coffee products and experiences using 100 percent of the coffee bean. While most companies try to squeeze more out of each bean to maximize output, Tierra Nueva developed the proprietary process of using the whole bean with no waste. This process enables creation of a better tasting, proprietary, stable coffee concentrate that can be used as a branded ingredient for a variety of large-scale applications, including frozen desserts, bakery, confectionery and ready-to-drink products.

Tierra Nueva has product tested, piloted and nationally launched various formats for branded and privately labeled Edible Coffee®, Coffee Thins™, Coffee Spreads and coffee ingredient products. It employs more than 80 at its 42,000-square-foot SQF3, kosher and Halal-certified facility in Miami.

Source: Tierra Nueva Technologies LLC

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