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Luckin Coffee Inc. Announces Launch Of Luckin Tea As Independent Brand And Pilots Innovative Retail Partnership Model

From: markets.businessinsider.com

Luckin Coffee Inc. (“Luckin Coffee” or “the Company”) (NASDAQ: LK) today announced the launch of Luckin Tea as an independent brand and its brand ambassador Zhan XIAO, as well as a pilot program for its pioneering Retail Partnership model to recruit partners nationwide.

“We have experienced strong growth of our Luckin Tea series since the initial launch in April 2019, which is far beyond company’s expectations,” said Mr. Jian LIU, Chief Operating Officer of Luckin Coffee. “To further capitalize on the opportunity in the freshly-brewed tea market, we are strategically launching Luckin Tea as an independent and complementary brand and rolling out the store footprint nationwide.

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