For Roasters & Retailers

What Your Coffee Preference May Reveal About You


If you’re an introvert who’s a morning person and enjoys “Law and Order,” then there’s a good chance you prefer your coffee black.

A new survey of 2,000 Americans examined the personality traits of people based on how they take their coffee: black, with sugar, with milk (or other dairy variety/substitute) or with milk and sugar.

Results discovered that ambiverts (those who are equally introverts and extroverts) are most likely to have their coffee with milk and sugar (45 percent).

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