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Sustainability Drives Growth for Coffee, Chocolate

From www.foodprocessing.com

Coffee and chocolate products that make sustainability claims are experiencing sales growth that substantially outpaces their categories as a whole, according to a new Nielsen report.

The report, “What’s Sustainability Got to Do With It?”, looked at forms of sustainability that include absence of artificial ingredients, Fair Trade claims and environmental claims. The last involves claims like carbon neutral, ethically sourced or made with renewable energy. It found that while coffee and chocolate products that make such claims represent only a tiny fraction of these categories, they’re growing far faster than the total categories.

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