For Roasters & Retailers

$35 For A Cup Of Coffee? But It’s Locally Grown By Grammy Winner Jason Mraz


It’s not every day you’d shell out $35 for a cup of coffee — OK, it’s locally grown — nor is it an everyday occasion where you’d sidle up to the coffee bar and your barista is a Grammy award-winning singer-songwriter.

But here it was, Saturday morning, at the La Jolla location of Bird Rock Coffee Roasters where performer and farmer Jason Mraz was executing a precisely timed pour-over of his first commercial release of a coffee varietal grown at the 18-acre Mraz Family Farms in Oceanside.

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