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Cold Brew Leading ‘Exceptional’ Iced Coffee Sales Nationwide


Cold brew is a hot commodity in the United States.

Iced beverages generated $10.4 billion in sales at U.S.-branded coffee shops during the last year, achieving “exceptional” 7.3 percent growth, according to an industry report published by Allegra. Iced products are growing significantly faster than their hot coffee counterparts, sales of which increased 4.6 percent during the time period.

The rise of cold brew is a major factor in iced coffee’s success, along with pre-packaged, ready-to-drink products.

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