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The Functional Coffee Market To 2023: Global Outlook

From: businesswire.com

The global functional coffee market is expected to register at a CAGR of 5.3% during the forecast period.

The key factors which are promoting the growth of the functional coffee market are convenience and functionality. Although function aspect is difficult to achieve as consumers want coffee with functional benefits such as metabolism, alertness, aids in healthy skin or relaxation and probiotic, companies are trying to incorporate such benefits by fortifying the coffee with micronutrients. Consumers are looking for products formulated without preservatives or synthetic colors, as well as balanced aroma and taste connoisseurs expect from their coffee.

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