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Athena and Leila of Silverland Bakery Launch New Brownie, Cookie and Natural Food Bar flavors at San Francisco Fancy Food Show

[Chicago, IL] — Silverland Bakery, a commercial purveyor of brownies, bakery bars, natural food bars and cookies, has announced that they will launching some new and exciting product flavors, at the Specialty Food Association Fancy Food Show in San Fransisco, CA, Junuary 19, 2014 at booth number 442.

To start off their fourth decade in business with a bang, Athena Uslander, Founder and President, and her daughter, Leila Uslander, Director of Marketing, will offer samples of the latest products: the Black Forest Brownie, Pumpkin Seed Toffee Crunch Cookie, and Peanut Butter + Jelly [Pep] Natural Food Bar.

Athena, a structural engineer, Dove model, wellness enthusiast and of course, baking goddess, has been crafting handmade brownies, old fashioned bakery bars, cookies, crispy rice treats and natural food bars for consumer and wholesale clients for thirty one years. “With the new year, we have developed some new and exciting flavors and concepts. Hopefully we’ll delight and surprise our customers with these flavor launches as well as the rest of the tricks we have up our sleeves in 2014.”

Silverland Bakery’s entire selection of baked goods, available bulk as well as retail ready, are now available online at SilverlandBakery.com/wholesale. In addition to online ordering, the website features product specifications and nutritional information.

Silverland Bakery’s newest product offerings include:

PEANUT BUTTER + JELLY [PEP] NATURAL FOOD BAR

Nutty goodness of a PB+J sandwich curbs hunger in the most delicious way. Tastes like childhood with no side of guilt. This vegan, wheat free, dairy free, no gluten added fruit and nut bar gives you major pep in your step.

PUMPKIN SEED TOFFEE CRUNCH COOKIE

Chewy soft toffee pieces with the nutty crunch of pumpkin seeds hand mixed into classic cookie dough. This unique and delicious cookie is sure to be the most unique of your offerings.

BLACK FOREST BROWNIE

Brownie batter hand swirled with semi sweet chocolate chips, natural white chocolate disks, dried bing cherries and cherry essence. The traditional German cake is reborn as a fun and scrumptious brownie.

“The average consumer is looking for a natural indulgence made with local, quality ingredients,” said Athena. “We can offer restaurants, café, and retailers nationwide a taste of the bakery around the corner, even for their most discerning customer.”

 

About Silverland Bakery

Silverland Bakery began over 30 years ago as one of the first commercial bakers of brownies. Since 1983, founder and former structural engineer Athena Uslander has been hand-crafting brownies, old fashioned bakery bars, cookies, crispy rice treats and natural food bars for the consumer as well as customized products for wholesale clients. Recipes developed by Athena are handmade with locally sourced, high quality all natural ingredients in small batches, preservative and trans-fat free. The family run business is a recognized brand known to consumers, foodservice and retailers for making all natural desserts, crafted by heart and hand. Follow Silverland Bakery on Facebook or Twitter for more news and updates.

 

What does it mean to “craft by heart and hand?”

Thirty years ago, Silverland Bakery founder Athena Uslander left her job as an engineer to follow her passion. With her nimble hands and love of baking, she set out to change the craft. Using all natural ingredients and recipes perfected through the years, Athena’s creations became a standout. Since 1983, Silverland’s master artisans have handmade brownies, bakery bars and cookies with the same love and care. The Silverland team is proud to share their love of baking with everyone from the patrons of their bake shop in Forest Park, IL to their wholesale and online bakery customers.

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