BOCA RATON, Fla. — Epoca® International, Inc. announces that Brian Melzer, who has served as Executive Vice President, has been promoted to President. Steven Melzer, who has been the President and CEO since he founded the company in 1991, will remain as CEO.
This is a natural transition for this family-owned business with a proud history of product innovation. One of the fastest growing companies in housewares, Epoca markets an array of beverage preparation products under the Primula® brand, as well as Ecolution®, a trusted brand of eco-friendly cookware.
“This is an exciting time of expansion for us as our new product development reflects the many consumer trends we see in the marketplace, from cold brewed coffee and instant infusion to healthier cooking and exotic flowering teas,” said Brian Melzer.
Brian, with 11 years of experience at Epoca, has been the driving force to build Primula into the nationally recognized brand that it has become. With multiple offices in China, Epoca’s sourcing team, headed by Brian, is securely positioned to continue the double digit growth that has become the norm for Epoca.
The company continues a family housewares business tradition started in the 1940s by Steven’s father and Brian’s grandfather, Henry Melzer. Epoca was founded to distribute imported consumer products throughout the United States, and it has expanded its focus in the 21st Century with the robust development of proprietary brands such as Primula and Ecolution.
As a tribute to his grandfather who was the first in his family to import housewares, Brian Melzer has a tradition of wearing his grandfather’s overcoat each year at the International Home & Housewares Show.