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Sit back and enjoy

The new look from The London Tea Company is more than just skin deep, as the brand is now fully Fairtrade certified across all blends and formats.

Blending, brewing and drinking ethical teas since 2003, The London Tea Company is determined to spread the word on how great ethical tea can be. After undergoing months of development and testing the new look and blends launched to positive acclaim from distributors, retailers and consumers alike.

With its vivid packaging and innovative flavours, The London Tea Company has focused on tapping into the vibrant image which London as a city projects. The packaging is strong enough to be used to help engage with consumers even when placed behind the counter or bar.

The full range of Fairtrade certified products covers enveloped tea bags, biodegradable pyramid bags and loose leaf teas, allowing you to choose the best format for your business. With significant growth in both the speciality tea and the fruit & herbal infusions* markets along with the continued increase in demand for Fairtrade certified products**, now is the perfect time for your business to take advantage of this growing market place.

Matthew Wilson, UK National Account Manager for The London Tea Company, commented “With the growth in speciality tea and fruit & herbal infusions showing no signs of slowing down, it has become vital for cafes and coffee shops to be able to supply consumers with the drinks they expect. The London Tea Company has developed a range of blends which allow your business to offer the flavours consumers are seeking. From standard teas, such as London Breakfast, Earl Grey and Sencha Green to the more adventurous blends such as White Tea Pear Tatin, Raspberry Ginger & Vanilla and Peach & Rhubarb.”

The London Tea Company also offers a range of branded POS material such as table talkers, posters, branded display systems and window stickers to help you drive tea sales.

Full details of the exciting range of products from The London Tea Company can be found on their website www.londontea.co.uk. For more information, to order or find your nearest distributor please contact The London Tea Company on +44 (0)207 802 3250 or email info@londontea.co.uk.

*The year on year growth in value of speciality tea (+6%) and fruit & herbal infusions (+5%) is significant when compared to the decline in value for the mainstream tea sector (-5%). Source: Kantar World Panel, 52 w/e 20th July 2014

** Year on year growth in Fairtrade sales for latest data available is 14%. Source Fairtrade Foundation

The London Tea Company can offer the following READER OFFER: One of three ‘Tea Starter Sets’ (50 pyramid tea bags of 8 different blends, 8 display jars, table talkers and posters). Please contact Paul Maxwell to arrange this reader offer for your publication.

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