CONCORD, N.C. – Helen Griffith, director of marketing for S&D Coffee & Tea, has been named strategic alliances chair of the International Women’s Coffee Alliance (IWCA), a nonprofit, organization dedicated to empowering and enriching the lives of women in the coffee industry. Griffith became active in IWCA soon after joining S&D, first attending the organization’s III Biannual Convention, then becoming a board member serving in the role of marketing chair.
With this appointment, Griffith will fulfill a two-year term on the organization’s board of directors and is responsible for developing, expanding and maintaining global relationships, partnerships and programs to build a solid network of strategic alliances — strengthening the IWCA’s worldwide impact.
“I believe in the work of the IWCA and its mission of empowering women in the international coffee community to achieve meaningful and sustainable lives and encouraging and recognizing the participation of women in all aspects of the coffee industry,” said Griffith. “Serving on the board not only allows me to leverage my work experience, but also provides me with the opportunity to give back to this community in a meaningful way.”
Through its volunteer network, the IWCA seeks to drive progress along the entire supply chain through collaboration, education, training, workshops, fundraising and sponsorship opportunities. In addition to supporting these initiatives with her expertise, Griffith will seek to incorporate her IWCA experiences into her day-to-day role at S&D, helping to broaden the perspectives of her coworkers and industry partners.
The recently announced board of directors appointments will go into effect at the IV IWCA Convention, held Oct. 15-16 in Bogota, Colombia.