Two iconic San Francisco Bay Area craft beverage purveyors, 21st Amendment Brewery and Peet’s Coffee, team up for 1966 Coffee IPA (6.8% ABV, 50 IBUs), a first-time collaboration beer to celebrate the region’s rich history as a leader of innovation and culture. The limited-edition offering will be released nationally across 28 states starting February 1, 2020. (BEER LOCATOR). Part of the 21st Amendment’s acclaimed “Insurrection Series,” the beer is handcrafted with Peet’s Ethiopian Super Natural and comes in 12-ounce cans of six-packs and draft.
In 1966, the Bay Area was a hive of activity surrounding the experimental music scene with its swirly rock poster art, Vietnam War protests, and civil rights marches. In the midst of this, an unassuming immigrant named Alfred Peet opened his coffeebar at the corner of Walnut and Vine in Berkeley and changed the way Americans, and the world, thought about coffee.