How Costa Coffee Is Using Comarch’s Products To Drive Customer Loyalty (and More)

From: prnewswire.com

Founded in London in 1971, Costa Coffee is the second-largest coffee shop chain in the world and the largest within the UK. With nearly 50 years of coffee experience, Costa has over 3,800 stores across 32 countries and employs nearly 20,000 team members. Costa is growing worldwide, and as a total coffee company, Costa is providing customers the chance to enjoy a Costa coffee, whatever the occasion, whether that’s in-store, via a Costa Express machine or at-home or on-the-go.

Comarch has been Costa’s technological partner for the past three years, providing the company with top-quality customer engagement tools, specifically Comarch Loyalty Management (CLM), a system that allows users to build and manage simple to complex loyalty programs with minimal effort, and Comarch Campaign Management (CCM), a platform that helps you define and execute multi-channel marketing campaigns.

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