Before the pandemic, coffee and tea chains had it relatively easy. However, the pandemic has made things more difficult for these businesses.
According to industry insiders, however, giants in the field of fast-moving consumer goods continue to enter the market.
Since the pandemic, Vietnam has experienced an explosion of old and new names, including Phuc Long Coffee and Tea, PhinDeli Cafe, Katinat, and Cafe Amazon.
After returning to Nova Service, a member of the Nova Group’s real estate division, PhinDeli Cafe grew significantly in the previous year.
PhinDeli Cafe has more than 20 stores in Ho Chi Minh City’s prime locations, including Dong Khoi, Nguyen Hue, Nguyen Thu Minh Khai, Phu Dong intersection, Nguyen Du, Tran Hung Dao, and Dien Bien Phu.
Nova Group’s PhinDeli Cafe is also found in numerous urban areas and tourist complexes in numerous provinces and cities.
This year, Nova Service plans to open 100 PhinDeli Cafes locations across the country, according to a representative.