Coffee roastery naming their business OCD sparks online controversy


A new Bay of Plenty coffee roastery has sparked online controversy for naming their business OCD – short for Obsessive Coffee Drinkers.

Francesca Eldridge, who has lived with obsessive compulsive disorder (OCD) most of her life, said it was deeply upsetting and hurtful that a company had chosen to coin their business name from a mental illness that has caused her and many others major suffering.

“I can’t imagine anyone would ever open a major depressive disorder corner dairy or the bipolar disorder hair salon, to me it’s not only offensive but it’s bizarre to name your business in that way.

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