Big Island Coffee Roasters Enriches Coffee Culture By Turning Turmoil Into Teaching Opportunities


Just a few months ago, Phillip Tang was working at Sawada Coffee in Chicago, making coffee art and pulling perfect espresso shots. Then the pandemic hit and boom–welcome to the unpredictable world of unemployment.

Stuck inside, Tang decided to make good use of his time by combining his passion for coffee and skills as a photographer to dabble in videography. A friend took notice of his developing talent and introduced him to a virtual barista opportunity that he had just come across on Instagram.

Worlds aligned and next thing Tang knew he was creating videos for Big Island Coffee Roasters, a mom and pop farm and coffee roaster founded in 2010 that put Puna, Hawaiʻi on the map for producing award-winning coffee.

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