Despite being the world’s largest Robusta coffee nation, Vietnamese coffee is facing several problems that cast adverse impacts on the segment’s long-term development. The quality of Vietnamese coffee is still limited as most coffee farmers plant and harvest by following traditional methods without the application of modern science and technology. Also, ageing coffee areas have also affected coffee quality and output.
Nestlé launched the global NESCAFÉ Plan in 2010. The programme aims at creating shared value in the coffee sectors for coffee farmers, communities, and the planet while at the same time ensuring our continuous support for responsible and sustainable value chains. The NESCAFÉ Plan was launched in key growing coffee areas of continents such as America, Africa, and Asia. We are very proud that together with Brazil, NESCAFÉ Plan Vietnam is the largest-scale project globally.