Coronavirus Quarantine Boosts At-Home Coffee Sales


With so many Americans locked down in their homes to ride out the coronavirus pandemic, packaged coffee sales have soared 24.9 percent among retail channels in a four-week period, according to market research data from Nielsen. The company also found that the volume of packaged coffee spiked by 27.3 percent as of March 21 while price/mix dragged by 2.3 percent.

Packaged coffee sales are up substantially year-over-year with 73.3 percent growth over the one-week period Nielsen monitored and a 28 percent gain over the respective four-week period.

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