Royal Cup Coffee & Tea Welcomes Ashley Peeples as Senior Vice President Foodservice Sales


Royal Cup Coffee & Tea (Royal Cup, Inc.), a leading importer, roaster and distributor of premium coffees and teas, announced today that Ashley Peeples has joined the company as its new Senior Vice President of Foodservice Sales.

A proven leader in the foodservice, hospitality, and convenience store channels, Peeples brings more than 25 years of national sales leadership experience to the Birmingham based organization. In his most recent role, Peeples was the Senior Vice President of Foodservice Sales and Marketing at Aryzta, a leader in the B2B specialty bakery space.

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