Starbucks To Introduce Plant-Based Food And Beverages In Asia
September 8, 2020
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Starbucks Corporation SBUX recently announced that it will include plant-based food and beverages to menus across Asia from September in a bid to attract more customers. The company’s new menu will comprise products from Impossible Foods, Oatly and Beyond Meat, Inc. BYND.
Beyond Meat reached a partnership earlier this year to have its products in Starbucks locations in China, the company’s first entry into the Chinese market.
Realistic meatless meats from companies such as Beyond Meat and Impossible Foods, coupled with studies that have shown the negative environmental impacts of meat consumption, have led many consumers to reduce their meat intake and eat more plant-based foods instead.
Newsweek has rounded up the restaurants in North America that are offering plant-based foods, as well as those who have made their intentions clear on launching meat-free menu options.
A partnership with Beyond Meat, Inc. and the launch of signature lattes contributed to sales growth at Dunkin’ restaurants in the recent quarter. Looking ahead, executives of parent company Dunkin’ Brands Group, Inc. expect the introduction of a non-dairy oat milk latte to drive continued momentum.
Tim Hortons, Canada’s largest coffee chain, has stopped selling Beyond Meat’s plant-based products after just seven months in a sign that some consumers aren’t ready to swap all their meat-based sandwiches and burgers for vegetarian alternatives.
The investor rush into plant-based milk comes as cow milk consumption is falling, partly due to health and environmental reasons, leading to two of the largest dairy producers in the United States – Dean Foods and Borden Dairy Company – filing for bankruptcy protection in the past two months.
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