From: businessblockchainhq.com Blockchain in the coffee supply chain can help
A supply chain tracked and traced with blockchain benefits from two key advantages: greater transparency and traceability. From back-end inventory through to front-end consumer experience, the implications are huge: every aspect of production and the supply chain journey can be laid bare.
Production transparency and blockchain technology are natural partners in the transformation of supply chain management. This may seem like a business platitude written about a new corporate event, but distributed ledger technology keeps making progress with large companies.
Nestlé launched select editions of Zoégas whole beans and roast & ground coffee in Sweden with the ‘Summer 2020’ range being a 100% Rainforest Alliance certified blend of arabica coffee beans from three origins – Brazil, Rwanda and Colombia. Through blockchain-recorded data, buyers of the coffee will now be able to trace their coffee back to the different origins.
And so the extraordinary influence of coffee on global society took hold, sweeping from 16th century Constantinople to the streets of Venice where coffee quickly became the beverage over which business and trade was discussed. Unlike alcohol which tended to sedate drinkers, coffee was a stimulant, making it ideal for social meetups between businessmen.
At the 2020 Consumer Electronics Show (CES), Farmer Connect and IBM (NYSE: IBM) today announced a new consumer mobile application called “Thank My Farmer,” which will allow coffee drinkers to trace their coffee to understand its quality and origin, and even support the farmer who grew the beans.