Coffee Market

Want To Make Profits From Coffee In China? It’s Actually A Grind

As a coffee market, China exerts a magnetic pull for Western brands keen to emulate the success of Starbucks Corp which has over 4,400 stores in China and is still expanding. Since last year, Canada’s Tim Hortons has opened about 60 stores in China while Italy’s Lavazza and Sweden’s Wayne’s Coffee have also made forays into the market.

EW Analysis: Coffee On The Way Back To May 2019 Lows

Coffee remains nicely bearish as we expected long time ago and there’s room for more weakness towards May 2019 lows, so it can send the price even down to 80 level. We are observing a bigger ending digonal and Coffee can be trading in the final stages of a five-wave decline into a wave C of (5).

Still No Clarity For Coffee

After weeks of a directionless prices trend in the front-month futures contract, coffee remains locked in a neutral trend as a mixture of tight supplies and a weak currency component have kept both bulls from gaining control of the dominant short-term trend. As we’ll discuss in this report, however, there is good reason for expecting inflation pressures to pick up in the coming months, which should eventually boost java prices.