(Philadelphia, PA, March 1, 2016) – Starting today, La Colombe’s revolutionary ready-to-drink Draft Latte cans are available for purchase. Using a groundbreaking process to combine coffee and milk developed by La Colombe CEO and Co-Founder, Todd Carmichael, the new canned version of Draft Latte instantly froths, creating the first-ever, ready-to-drink cold coffee beverage with the same rich texture and flavor of a true latte – complete with a layer of light, silky foam.
“When it comes to cold coffee, there is a lot of opportunity to revolutionize the industry. We want to start that revolution and be the first to get it right,” said Carmichael. “We believe that America deserves better coffee, and we realized that to get better coffee into more people’s hands, we would have to invent a new ready-to-drink option. It feels great to be the only company who can offer coffee lovers everywhere the drink they didn’t know they’ve been craving.”
Months of research and taste-testing in La Colombe’s Coffee Lab resulted in a beverage that is beautifully and expertly textured. The drink contains only real ingredients, including a high-quality blend of cold-pressed espresso, nutrient-rich milk, and only 2 grams of cane sugar. Draft Latte’s innovative, patent-pending pressurization process ensures that the milk froths and combines perfectly with the coffee to create the full, textured mouthfeel of a traditional hot latte.
The innovative beverage, best served cold, does not require refrigeration and is entirely shelf stable for 180 days. The can also features a custom lip-guard to complete the elevated experience.
Draft Latte cans are now available online at LaColombe.com in a 4-pack for a suggested retail price of $10.00. The 4-packs will also be available for purchase in the coming weeks in select La Colombe cafés in Philadelphia, New York, Chicago and Washington, D.C.
The new cans will also be debuting next week at the Natural Products Expo West in Anaheim, Calif., and widely available in July 2016.
For more on how the Draft Latte is made, watch the video here.
ABOUT LA COLOMBE
La Colombe is a Philadelphia-based specialty coffee roaster known for ethical, long-term trade practices with growers. It provides signature classic blends and exceptional single-origin coffees to cafés, hotels, and restaurants around the world. The company owns and operates 14 cafés, with additional cafés scheduled to open in 2016. La Colombe cafés are a window to the company’s national wholesale business, which maintains thousands of specialized coffee programs for many of the world’s finest restaurants and cafés. For more information, visit www.lacolombe.com.