Woods Coffee today announced plans to introduce its new logo, which will be rolled out across the company’s cups, paper goods, coffee bags, merchandise and signs in April and over the following months. This is the first time Woods has changed its logo since the company was established in 2002.
“After working on this project for more than a year, we are excited about a fresh look that keeps up with our growth,” said Wes Herman, Woods Coffee owner. “The original Woods Coffee logo was a good fit for the time and became recognizable in our local community. The new logo will be an easy transition, while also keeping with who we have become.”
Woods Coffee guests will see the new logo introduced over the next month in stores.