CTW Is Going International!
As summer turns to fall, it’s almost time for the Coffee, Tea and Water Show in Nashville! We’ve worked hard to make sure the show gives you an excellent value. With over 100 exhibitors, we’re expecting more attendees than ever. We’ve also searched the world – literally – for the best and most relevant speakers to share their knowledge with you and your business. Some of the impressive names who will attend the show are below – Visit the CTW website for more information.
Mike Hourigan will give the keynote address on Tuesday, Nov. 12. Hourigan is an author as well as a consultant to global companies like Disney, Harley-Davidson and Marriott. His speeches are known for their energy and passion. As a sales management professional and change management expert, Hourigan will make you laugh while thinking about your business in a new way.
Juan Esteban Orduz is the president of the Colombian Coffee Federation. Orduz will give a keynote address on Wednesday, Nov. 13. After working at the Weatherhead Center for International Affairs at Harvard University, he was appointed president of the federation in 2003 and oversees the business, marketing and public affairs activities in the United States. Orduz will speak on the link between quality coffee and sustainability.
Luz Marina Trujillo has spent more than two decades turning a coffee farm in Costa Rica into a prominent coffee estate. You can read a story here about Trujillo and her husband, Seattle’s Best Coffee founder Jim Stewart.
Stephen Twinings, the brand ambassador for Twinings, a centuries-old tea brewer in England, will attend CTW. “My love for the drink began when I was around nine years old and I was asked and managed to organize a tea-tasting session for my class,” Twinings has said. “I was surprised to see how all my friends and classmates were completely in awe of how different each blend of tea tasted. They were so excited about the differences in a Darjeeling, an Assam and the likes, and that thrilled me. I guess I made up my mind right then and there’s been no turning back.”
Ross Colbert is a global beverage strategist with Rabobank. Colbert will give CTW attendees insights into key market trends to watch for in the beverage industry on Thursday, Nov. 14.