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Revolutionary beverage with nitrogen-pressurized closure and ingredient delivery system honored amidst international audience
LAS VEGAS, Oct. 22, 2012 /PRNewswire/ — Tea of a Kind (powered by Gizmo), the first beverage to utilize the patented “Gizmo Closure and Delivery System,” won the Best Ready-to-Drink Tea or Coffee title at the 2012 InterBev Awards, held during a special gala dinner at the Encore at Wynn in Las Vegas on Thursday, October 17th. The beverage was also a finalist in the Best Bottling Innovation, Best Packaging Innovation and Best Social Media Campaign categories.
“We introduced a revolutionary pressurized closure, built a company and launched a ready-to-drink tea all in a little over a year, so it is an immense honor to be recognized for the innovation by peers and analysts who know this space and understand quality,” said Walter Apodaca, president of Gizmo Beverages, Tea of a Kind’s parent company.
The InterBev Awards (a subsidiary of FoodBev media) attracted over 170+ entries from 15 countries. American Beverage Association president & CEO Susan K. Neely said of this year’s competition: “One word sums up InterBev 2012 – innovation.”
Innovation is the force that drives Tea of a Kind, and its parent company, Gizmo Beverages. The patented “Gizmo Closure and Delivery System” is an innovative, nitrogen pressurized bottle cap design that infuses a drink with fresh, preservative-free ingredients upon opening. The all natural flavors, real brewed tea, and powerful antioxidants are tucked safely away in the cap’s chamber, keeping them fresh without the use of chemical preservatives. The chamber defends them against things like UV light, oxidation and other damaging conditions that degrade nutrients in most pre-mixed beverages. Once the cap is twisted, the ingredients burst into the bottle at 90 psi and self-mix, creating a color change and a visual confirmation that the drink is fresh and ready to consume. Available in Peach Ginger Black Tea, Citrus Mint Green Tea, and Pomegranate Acai White Tea, Tea of a Kind is 100% natural, contains only 20 calories per 16 ounce bottle, and is loaded with antioxidants. To find a location near you or buy online, visit teaofakind.com. Text the word “liketea” to 70101 for a product demonstration and to connect to our community.